Von Dutch: An American Icon

Von Dutch has been changing the game for generations! An emerging icon of the early 2000s, the brand has left its mark on American culture, with clothing and accessories that are loved by the biggest names in music and Hollywood. Von Dutch collections are inspired by the ability to create your own world through fashion. It's all about the subconscious with Von Dutch. The brand's idea is to tap into this cultural subconscious to play with patterns and express your style. With a nod to the past, the designs feature nostalgic details so you can shape the trends of tomorrow yourself!

In the 2000s, Von Dutch conquered the world with its iconic caps under the artistic direction of French designer Christian Audigier. Von Dutch has been an integral part of the celebrity and music scene for over 15 years and is always setting new trends. By following fashion trends, Von Dutch still demonstrates how streetwear and luxury fashion can be transformed in a creative and authentic way. Individuality and originality combined with sustainability and creativity—this is the identity of the Von Dutch brand.